In the early aughts, Austin Ashley set aside his artisan beer obsession and began experimenting with other craft beverages. He started with small-batch ginger beers, fermented fruit bubblies and quite obviously struck a nerve as demand from friends and family quickly outpaced his hobby-level production. In July of 2012, Austin decided to take the plunge with his wife Hallie, and combine their love of soda with their deep respect for the local food movement and launched Wisco Pop!.
Never satisfied, we’re always working on refining our current products and developing new ones. In June of 2016, our sodas became certified organic. We also released our first unsweetened product, organic Lemon Sparkle. The Sparkle line will have two additional flavors added in early 2017.
We’re now distributing our organic sodas and Sparkle throughout the midwest and beyond.
Wisco Pop! Beverage Company is based in Viroqua, Wisconsin.